Gradual Self Tanners

Gradual Self Tanners

Gradual Self-Tan Lotions for a Radiant Glow

Good things come to those who wait – but we never make you wait too long! Our gradual self-tanners let you develop the shade of skin you want over the course of several days, so it’s never drastic. These gradual tanning lotions bring a natural tan that is beautiful and long-lasting, without even a hint of orange. Whether you’re looking for a deep glow inspired by Italy’s Riveria or a cellulite-firming self-tanner, we have the right product for you.  

Why Choose Gradual Self Tanners

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Shaped by Science 
We bring 20 years of skin care science and technology breakthroughs to spray tans and self-tanning.

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Focused on Results
Count on our long-lasting gradual self-tanners that are never orange, always gorgeous. And formulas that are better for your skin.

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Made in America
From concept to product development to manufacturing, we proudly make all of our products here in the USA.

Want to learn more about our self-tanners?

Let’s talk!

Tips, tricks, and answers to all your top self-tan questions!