Sunless x Sports Illustrated Swimsuit Launch Weekend 2023
Norvell and Mystic Tan had the opportunity to partner with Sports Illustrated Swimsuit for the launch of their 2023 Issue on May 20th and 21st. It was the most amazing weekend surrounded by people who appreciate bringing out your inner glow as much as we do! The weekend started off with a VIP Red Carpet event at the Hard Rock Hotel in New York City. On Friday, all of the models hopped on a plane and headed to Hollywood, Florida where the rest of the events would take place at the Seminole Hard Rock Hotel and Casino.
The events included a concert from Grammy-Winning artist, Kim Petras, dinners & brunches, meet & greets with the Sports Illustrated Models, VIP parties, and our personal favorite of the weekend: Swimsuit Island. At Swimsuit Island, guests were able to glow up for the weekend events with professional nail and makeup artists, hair stylists, a wellness cabana, and most importantly, Norvell and Mystic Tan sunless tans!
Our team spent the weekend giving custom Norvell airbrush spray tans to models, influencers, and event guests in our decked-out suite with tons of cute photo-ops. We also hung out at the beauty bar where we were able to gift guests with products and explain to them how great sunless tanning is for everyone. We had such a great weekend and cannot wait to see what’s next for our brands. Be sure to follow us on Instagram @norvellsunless, @mystictan, and @versaspa to stay up to date on the latest!
Ready to get the look these models loved? Check out our Norvell and Mystic Tan self-tanners.